Alphonse & Amanda Richard

Alphonse and Amanda Richard

Real science. Real life. Built different.

People ask how we have time. We built fitness into the life we already have.

Free: your protein & calorie starting point — from us, to help you get started.

14 days free. Then $50, or $75 household. Later $79, or $119 for two.

01 Why

Science we tested, then built different for each client.

Alphonse Richard

Alphonse

I went in for a regular checkup. Heart disease runs in my family. I was in decent shape and eating clean, and my cholesterol and hormones were still off. I could not understand how that was possible.

I have a degree in cellular and molecular biology, and I used it. I saw cardiologists, wellness clinics, and other doctors. I read medical journals and clinical research. I wanted to understand the bloodwork. I was not willing to take a prescription as the only answer.

I tried vegan, Mediterranean, and carnivore eating. Every source contradicted the last one. I ran the experiments on myself and kept what actually worked.

That is what we built into our training system. It is science we tested, then built different for each client’s needs. Not a trend. What survived a real week and improved our labs.

Amanda Richard

Amanda

I started working with a trainer in my twenties and still did not get the results I wanted. After a year of personal training, I still carried more weight in my legs and glutes than I wanted.

While Alphonse researched his own bloodwork, he started searching for answers for me too. Together we built a system that improved both of our labs and finally got me the results I had been after. My legs and glutes have not looked like this since I was nineteen.

The difference was a plan built for my body, my goals, and my life. I used to squeeze workouts and meals around everything else. I do not do that anymore. For me and for my family, training and food are not optional. They are on the calendar, the same way work is.

02 The problem

Life is heavy. A PDF does not survive it.

You do not need more information. You need the plan to work in the moment — at the rack and at the stove.

At the gym

You’re loaded up. The setup is gone.

You’re ready for the next lift and you blank on the setup — elbow path, depth, where the weight should sit. The PDF is a wall of text in your email. You’re one-handed, clock running, and you can’t learn a movement from a paragraph. You need a thirty-second clip of the form, then you lift.

In the kitchen

Dinner o’clock. Prep Sunday already lost.

The week ate your meal-prep Sunday. The plan says chicken and sweet potato; it does not show you how to plate it in the next forty-five seconds with what’s in the fridge. A gram chart won’t cook. A short meal clip will.

03 The pocket trainer

One tap. The clip. Then you do the work.

Open it one-handed. Tap the exercise — a form clip so you can see the movement, no coach over your shoulder. Tap the meal — forty-five seconds of prep cues. Not a cooking show. Just how to make it.

  • Exercise clip The setup, the path, the cue. Then you lift.
  • Meal clip Forty-five seconds. Portions, heat, the plate. Then you cook.
  • Household Bring your partner. Same plan, two people. One plan that leaves the other person out is a failed membership.

The full trainer is for members. What you see here is the feel.

Apply for the risk-free trial

Pocket trainer

Today · same plan

Tap an exercise. Watch the form.

Tap a lift. Watch the form. Then apply for the risk-free trial.

04 Who we are

The brand is us.

Alphonse and Amanda Richard

05 Founding members

14 days on us.

You can read why we built this without applying. Membership is the meals and training built for your actual week, and for your person if they join.

This is not an open trial. You apply. We approve. Then you get 14 days of the real system, no charge. After that, the founding lock: $50, or $75 for the household. Cancel before day 14 and you are not billed.

Who is joining

14 days free. Then $50, or $75 household. If you are in, we write from hello@fitnessbuiltdifferent.com within 24 hours.

14 days free · then $50

Apply for the risk-free trial